|[March 15, 2017]
PlumChoice Announces 214 Percent Growth in Cloud Business
Inc., the leading provider of premium technical services for cloud
and IoT brands, announced that its cloud services business experienced
year-over-year growth of 214 percent in the fourth quarter of 2016.
PlumChoice works with cloud resellers and distributors to deliver
services for the unified communications, office productivity,
infrastructure-as-a-service, mobility and security solutions they sell
to businesses. Company executives say greater cloud access and
understanding, coupled with a competitive, growing channel market, have
resulted in the accelerated growth of PlumChoice's cloud business this
"Cloud resellers and distributors are wrapping their products with more
services that make the leap to the cloud easier and more valuable for
businesses," said Dave Hauser, vice president of PlumChoice's cloud
business. "When resellers provide these services, their customers
realize more benefits and efficiencies. This differentiates their cloud
offerings, makes products stickier and ensures - and develops new -
The accelerated demand for PlumChoice's third-party cloud enablement
services has been driven by businesses' increased adoption of cloud
solutions like Windows 10, Azure, Enterprise Mobility + Security and
Office 365. This trend is bolstered by a realization by cloud resellers
and distributors that they have to differentiate in a crowded channel
market. These services strengthen their product portfolio, drive new
revenue streams, increase profitability and ensure that end users fully
benefit from their cloud products.
The trend in cloud application adoption growth is predicted to continue.
IDC's (News - Alert) "Worldwide
SMB 2017 Predictions" paper notes that by the end of 2018, 70
percent of SMBs in developed regions will have fully deployed their
subscriptions of Microsoft (News - Alert) Windows 10. Additionally, it states that by
2018, Microsoft Office 365 adoption will surpass 50 percent by SMBs in
Many of the cloud solutions that PlumChoice provides services for are
core Microsoft products, like Windows 10, Azure, Enterprise Mobility +
Security and Office 365. Over the past year, Microsoft has raised the
bar for Cloud Solution Providers (CSPs), mandating that CSPs offer
comprehensive services, thereby protecting user satisfaction, brand
integrity and existing revenue streams.
"As they move toward offering more cloud solutions and the industry is
transformed, channel partners are expected to do more, from pre-sales
consultation all the way through customer training and ongoing
services," said Hauser. "PlumChoice offers a compelling portfolio of
services wrapped around Microsoft and other software providers'
products, designed to enable channel partners to offer high-margin
services to their customers, creating a consistent revenue stream.
Offering these services helps channel partners deliver greater value to
their customers and differentiate themselves."
PlumChoice primarily works with large national resellers and
distributors, many of which are increasingly shifting their business
toward cloud services. IDC
predicted that by 2018, major IT distributors will have transitioned
at least one-third of their business from hardware sales to cloud
service sales or brokering.
For more information about PlumChoice's cloud services, visit www.plumchoice.com.
PlumChoice helps cloud solution providers and distributors,
communications service providers, and IoT service providers and
manufacturers deploy and sell support services that drive product
adoption, resulting in greater market penetration. We work on behalf of
major brands to help end users install, configure, integrate,
troubleshoot and use brands' products and software. In turn,
PlumChoice's partners experience greater customer satisfaction and
lifetime value, lower overhead, increased profitability, and quicker
time to market. For information about PlumChoice, please visit www.plumchoice.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20170315005899/en/
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